Developing and maintaining relationships are key aspects of conducting business in any industry. But without the proper tools to nurture prospects through the sales funnel, it’s difficult to accurately track and monitor the overall sales process. By providing instant access to customer information, a well-conceived CRM will drastically streamline sales and marketing strategies.
CRM is much more than a marketing tool – it’s an efficient way to manage the interactions that occur throughout the entire customer journey. Whether you’re hoping to acquire new business, or retain it, CRM is an essential tool for business growth.
At Icreon, we build CRM systems to fit your business model, strategy, staff and sales process. We’ll conduct a deep analysis of your entire business, then assemble a system that deals with your specific needs, connecting you with your customers on a whole new level.
The Basics
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Advanced Reporting
Capturing and organizing customer data in a centralized location will provide better visualization into how customers are engaging with your business.
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Integration
Whether it’s your website, e-commerce portal or mobile app, integrating all of your applications to flow into a single CRM system will help better manage your entire sales pipelines.
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Improved Productivity
The ability to identify customer trends will make for better informed salesforces, reducing the number of cold leads.
The Not So Obvious
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Performance Visualization
Take the guesswork out of performance reviews. A well-built CRM allows your company to see your most efficient employees quantitatively based on their actions.
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Data Discovery
A well-oiled CRM provides your employees more time to analyze customer data and trends. On top of baseline reports, automation leads to capturing more data, giving your decision makers more time to find hidden trends within your business.
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Predictive Analytics
With the amount of information you’re able to capture in a CRM, you’ll be able to use trends & forecasting to make well-informed decisions for the future.
our solutions in action
