When LCG approached Icreon, they had 15 white-label websites, and the process of establishing and managing them had become time-consuming and costly.
They wanted to streamline the entire process using a robust, secure CMS that could manage all the current websites from a single portal, while also allowing the flexibility to add new sites.
During the solution design phase, Icreon met with various stakeholders of the application to understand and document the project requirements and current system pain points. This included LCG internal IT teams and third party providers,
Ariel (Live Trading Data), and Equifax (Credit Check Service). After gathering the necessary information, Icreon recommended Drupal to build the application.
Three types of users were defined; web, IT and marketing – each with different permissions
The websites managed by the new CMS can easily be published in multiple languages
Data is synchronized between the ecommerce system and ERP to avoid duplication of customer and product details.
LCG can create multiple sites with multiple domains, all run from a single system.