Players need to be in the know on both the business side and personal side of their career. Like everyone else, players use tablets and smartphones to stay up to date on the information most relevant to them. As players are always on the go, they have explosively migrated to mobile devices, making the prime directive to
build compelling smartphone and tablet apps. To accommodate baseball players' device preferences, we realized the need to support multiple operating systems, from iOS to Android and Windows Phone, all developed within a two-month timeframe.
With an timeline of two months, Icreon and MLBPA worked at breakneck pace to develop the apps . We would focus on the most desired features from players - from understanding the resources available to them, to looking up their upcoming road trips, to bookmarking specific players’ rights. We would need to develop a suite of mobile apps that would essentially serve as a player's digital almanac to getting through the season.
Players can sign into the app from a variety of devices using a single account username and password.
Applications were developed natively to ensure a smooth user experience, instead of writing hybrid applications.
The app pulls from external sources to retrieve information about the MLB business schedule players have in-season.
All apps are equipped with quick ways to get in touch with various members of MLBPA staff through e-mail, phone, and even social media.