Snagfilms is the world’s foremost distributor of independent films and documentaries, available on a variety of platforms including iPad, iPhone and Android. Indiewire is the leading news, information and networking site for independent filmmakers. Together, they absolutely dominate the independent film genre.
Working with teams from Snagfilms and Indiewire, Icreon developed a suite of mobile applications that
deliver an engaging user experience to mobile movie watching and mobile movie-commentary crowds.
Snagfilms & Indiewire came to the mobile team at Icreon looking to enhance their iOS experiences. Together, we defined a unique visual identity for both entities – and built user experiences that catered to the mobile movie watching and mobile movie-commentary crowds.
With hundreds of competitors, it was critical for us to create unique experiences. We focused on developing a suite of custom navigation capabilities and unique gestures that would help the app stand out from the crowds.